The salesman does these things because he knows that he might lose the sale if he asked his prospect to hunt up a pen, a letterhead and some ink.
One versatile writer uses heavy manila sheets about the size of a letterhead and on these he pastes the catch-lines, the unique phrases, the forceful arguments, the graphic descriptions and statistical information that he may want to use.
The costs of type composition for an ordinary letterhead will vary from fifty cents to four or five dollars, dependent upon the amount of work.
The half size letterheadshould be used for very short letters.
Thus, the size, shape and quality of the paper and letterhead in each instance is made to conform to the best business and social usages.
If you find by a letterhead that the one to whom you are writing spells out the name of his state it is wise to follow the trail.
The letterhead may show that the message concerns a duplicating machine and the one to whom it is addressed may feel confident in his own mind that he does not want a duplicating machine.
The letterheadoffers wider opportunities for an array of data.
The space occupied by the letterhead must, of course, determine the margin at the top of the sheet.
One familiar scheme is to print the shipping or sales terms of the company across the letterhead so that the first paragraph comes beneath the printed matter and the filled-in superscription above.
Arms, whose name, the letterheadof the Arms stationery stated, was Hyde.
According to this letterhead the product this concern had for sale was “Goitreine” discovered by Mark White, “President and General Manager.
Merrell representatives was using as an advertisement a letter bearing the letterhead of the Bureau of Venereal Diseases of the State Department of Health and what purported to be a report signed by “Mr. Bauman, Deputy Commissioner.
It was on the letterhead of Eight Colors, and it contained no message.
I like a plainly printed letterhead that carries my name, my address and my business.
A typewritten letter on letterhead stationery, mailed promptly, creates a pleasant impression on the man who has written to inquire the price of a setting of eggs or a trio of chickens.
The first step toward a good-looking letter is proper stationery, though a carefully typed and placed letter on poor stationery is far better than one on good stationery with a good letterhead but poor typing and placing.
In the business letterhead appear the name of the firm, its address, and the kind of business engaged in.
Instead of a business letterhead the sheet may have an engraved name and home or business address without any further business connotations, or it may be simply an address line.
The next appears to be the original of a letter on blue stationery, the letterhead of which is "3363 San Felipe Road, Houston, Tex.
Then, next is a letter on a letterhead of--would you read that for me?
First, Mr. Weissman, I have a letter on the letterhead of National Indignation Convention, the top of which has scrawled in ink longhand "Top Secret.
If you will follow in the next paragraph, we say, "If cases are developed falling within the above categories, promptly furnish Secret Service locally a letterhead memorandum" with the information.
He compared the letterhead number and the number on the door.
He ripped open the envelope and took out a sheet of paper, the letterhead printed in Arabic except for the name Fuad Moustafa.
You saw his name at the top of every letterhead of any importance in Chippewa, from the Pulp and Paper Mill to the First National Bank, and including the watch factory, the canning works, and the Mid-Western Land Company.
But Jock McChesney was a man of family now, with a wife, two babies, and an uncanny advertising sense that threatened to put his name on the letterhead of the Raynor Advertising Company of Chicago.
He placed the lamp where the light fell full upon the paper and studied the letterhead for several minutes, scowling.
Tomaso had seen the letterheadof that correspondence school, and had just accidentally mentioned it.
Seen from that angle, the letterhead was not conspicuous.
